As temperatures drop and the holiday season approaches, consumers are ramping up searches for certain products to prepare for colder weather and celebrations. Here are the top trends based on search data and what people are buying.
With winter weather arriving in many northern regions, searches for winter coats, boots, hats and other cold weather gear have notably increased. Popular options people are purchasing include:
As people start preparing their homes for the holidays, searches for Christmas trees, lights, and other decorations have risen noticeably compared to last month. Popular items people are buying include:
Searches for toys spike from October through December as holiday shopping ramps up. Perennial favorites like gaming consoles see heightened interest. Popular items people are purchasing include:
As friends and families gather for meals, searches increase for new cooking essentials. Popular products helping home chefs include:
With cooler indoor and outdoor temperatures arriving, searches for home heating solutions have noticeably increased. Consumers are purchasing portable options that provide flexible warmth wherever needed:
As 2024 approaches and winter weather sets in, consumers have been actively gearing up through purchases across a variety of categories. From cold weather clothing essentials to toys and games, heating solutions, snow sports gear, and smart home devices, the trends highlighted in this article show how people are preparing for comfortable indoor and outdoor activities.
Portable heaters, programmable thermostats, and energy-efficient lighting are helping homeowners stay warm. Meanwhile, gamers have been snapping up the latest consoles to enjoy seasonal releases. In the kitchen, slow cookers and meat thermometers are simplifying holiday meal prep.
The demand for these products will likely remain strong throughout the colder months as friends and families gather indoors to celebrate. Whether braving the elements for winter sports or staying cozy at home, consumers are clearly stocking up on essentials that will help them comfortably enjoy all that the season has to offer both indoors and out. Spending on these key categories should continue to rise in the lead up to Christmas and New Year festivities.